https://blogs.emorphis.com - Salesforce Genie was launched on September 20, 2022. It is designed by the Global CRM leader, Salesforce. It is a hyper-scale real-time platform that helps to utilize customer data to provide highly personalized services. As per David Schmaier, president of the salesforce, the platform can make the customer360 platform more automated & intelligent. Even if the data came from different profiles, Genie transforms it into a single easily accessible profile. As per the evidence, Salesforce Genie extends the advantages of salesforce customer data platforms across the entire customer 360. So, we can say that Salesforce Genie upgrades the customer data platform to the next level. Furthermore, companies like Ford, L’Oreal, Formula 1, and PGA TOUR Superstore have started using Salesforce Genie to enhance the customer experience.