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Redesigning Your Website? Don't Ditch Your Old Web Design So Soon

irene111 on Website Designer - Your old site is the best prototype of your new site. It’s already fully implemented and it solves exactly the design problem you’re targeting. Even if a redesign is required, don’t be so quick to throw away the existing design. You can learn from it.

Competitive usability studies provide a way for you to assess different design patterns and user flows, and determine which concepts might work and not work for your audience. They allow you to test ideas without having to build the designs yourself and to discover new interactions for your site and avoid mistakes made by others. Usability studies lay the groundwork for the redesign process and keep you and your team focused on the right issues. You feel more confident about your decisions because you’ve witnessed people interacting with websites in similar situations.

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